Dealers can meet Brian Pasch, CEO of PCG Digital Marketing, and speak with him about their digital marketing strategy at the 2012 NADA Convention in Las Vegas.  Brian is a guest speaker and will also be available with the PCG Digital Marketing team in the exhibit hall at booth #3659.

Brian is the highest rated Internet Trainer* in the automotive industry and will share his top ten digital marketing strategies with NADA workshop attendees.  Pasch’s workshop is ideal for dealers looking for ways to increase visitor traffic, leads, phone calls, and profits.

Automotive Digital Marketing Workshops with Brian Pasch

Dealers interested in participating in his workshop can attend any of his scheduled classes:

• Friday, February 3 • 12:15 pm – 1:30 pm • Room N119-120
• Friday, February 3 • 3:45 pm – 5:00 pm •  Room S220
• Monday, February 6 • 8:30 am – 9:45 am • Room S224

Brian will cover the latest digital marketing trends that are top-of-mind for dealers including the recent changes in Google that impact social media, marketing, and online reputation.

In addition to his workshops, Brian and the PCG team will be conducting short, 10-minute express training sessions at their NADA booth every 30 minutes.   NADA attendees can jump in on any training session to learn more about the latest techniques and proven practices in automotive digital marketing.
Topics to be covered include:

• SEO checklist tips
• Reputation management tips
• What is the Zero Moment Of Truth?

The express training sessions will take place twice a day between 9:00 am and 3:30.

Dealers looking to develop a comprehensive digital marketing strategy for their dealership should stop by and speak with the PCG team.

Tags: automotive conference, automotive marketing, automotive trainer, brian pasch, pcg digital marketing